Meeting the Customer of your Dreams

How do you meet the customer of your dreams? How do you best serve your ideal client? How do you "sort" the right people for your business from the wrong people for your business?
Luckily for all of us who are interested in green living, green business development, and true respect and care for the planet, it is easy to find the "right" people based on the kind of language they use and their stated social and environmental responsibility report. Here are some pointers I've found along my own journey:
SAY YES to ONLY THE RIGHT PROJECTS.

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