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Full Name

Sarah Brown

Business Category

Business Services

Brief Description

Our mission is to increase the profits of the businesses that are having the least impact on the environment and through "Business-to-Business" mentoring and strength in partnership, encourage more sustainable business practices.

How are You Going Green?

The Green Alliance was born from a partnership of community environmental advocacy and business ingenuity. Green Alliance founding businesses, Simply Green Biofuels and Purely Organic Lawncare, were trying to break into markets dominated by fossil fuels and toxic herbicides and pesticides, when they realized that an alliance might bring more tangible results. Simply Green owner Andrew Kellar and Purely Organic head James Reinertson knew that Seacoast residents using biofuel were probably interested in organic lawn care and vice versa - Kellar and Reinertson promptly began offering each other's customers mutual discounts and sharing best business practices and marketing techniques.

At the same time, community activist, Sarah Brown was working in Portsmouth and Kittery on environmental issues - focused on individual energy use and personal environmental impact. As the advocacy widened to include towns and then business - Brown saw that some businesses were leading the way in sustainability. As business goes, so goes the individual...right? But how to bring attention to those local businesses that are doing the right thing for our planet? And, how to encourage more timid businesses to "go green" and provide support in that process? The Green Alliance, of course!

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History

Member for

1 year 36 weeks

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