Avoid False Economies in Business – Seeing Value Over Cost

When we are selling our product or service, what many of us aim to do is to persuade our customer or client of the value of our offering. That way we get a proper reward, and of course we have to live up to our promises in delivering the quality to fulfill our customers’ expectations. […]

Cost Effective Business Writing and Training Strategies for Small Businesses

Business strategies are often concentrated in one specific direction rather than involving multiple goals. While this tight focus might enable a process that is easier to monitor and facilitate, there can be distinct disadvantages as well. This article will discuss one example that illustrates how combined strategies involving business training and technical business writing can […]